Here comes to the final stage of this project: Forecasting.
I am going to forecast the colors that will be used by Dolce&Gabanna in Fall Winter 2009/2010.
Before presenting my ideas about forecasted colors, I would like to share my feeling during the past months first. At the very beginning, my group mates and I chose Dolce&Gabanna as the brand we studied with no argument. We are all interested in this high fashion brand, feeling pleasure to do the analyzing and forecasting work for it. We are delighted to do a project with few limitations. It provides a lot of room for us to elaborate and express our ideas and we can do it in our own ways. This is what we all appreciate.
However, as this is a continuous assessment, it is important for us to keep working everyday. This is the largest challenge I have ever met in university. Frankly, facing the pushing of numerous projects and assignment of other subjects, I became weak, I was defeated and I have no confident to do any analyses around the brand. Luckily, I was cheered up by Robert in one of his tutorial lesson. He emphasized that it is necessary for us, university students, to set a higher demand for ourselves, and at the same time urge ourselves to reach it. After the lesson, I woke up. I tried to keep working on this project. There is a sense of pride when telling other I was working hard on my ’blog’. Thanks Robert!
Let’s back to our topic, analyzing and forecasting.
Here are my forecasted colors:
Red, White, Grey, Black
In the past March, I put a lot of time and effort on studying Dolce&Gabanna. I read about its background, analyzed its fall winter collection, look for its advertisement. According to my research, I believe Dolce&Gabanna will use these colors as the basic colors in Fall Winter 2009/2010.
Dolce&Gabanna is a brand with long history. Looking back to its history, its main status was always occupied by White, Grey and Black. These colors provide a feeling of generous, classic and luxury which match Dolce&Gabanna’s brand image very much. From the time Dolce&Gabanna established, it started to adopted White, Grey and Black as the main colors of its fashion. Therefore, it is said that, these three colors is the traditional colors of Dolce&Gabanna. We can all check about its collections that never depart from these colors.
Dolce&Gabanna gets used to adopted classic color and classic materials, but with special designs or charming patterned fabrics. Therefore, it is no surprises that I choose White, Grey and Black as my forecast.
As I said, Dolce&Gabanna like to use charming patterned fabric on its fashion. I believe that Black x White Zebra Printed will be adopted by its designers in the collection in Fall Winter 2009/2010. This painted will be as hit as the leopard printed used in 2007/2008 collection. Black x White together with patterned fabric will be a great selling point. It is the most appropriate for the character of Dolce&Gabanna.
How about Red? Why would I choose it as my forecast? It seems that it is not a dark color and it is not match with winter. However, using Red is also one of the traditions of Dolce&Gabanna. As I see, designers of Dolce&Gabanna like to adopt Red, using as accessory. Red handbag, Red shoes, Red bow, Red necklace or Red scarf are always used to match with the main color theme. Red is regarded as ‘the embellishment’ in Dolce&Gabanna’s fashion.
Again, White, Grey and Black are the colors I forecast that Dolce&Gabanna will adopted in Fall Winter 2009/2010.
I am wondering if I am correct and I am now looking forward to get the result. haha. Kidding only. I am not guessing the color but I have done much analysis work. No matter I forecast it correctly or wrongly, I am happy to finish this project and learn a lot including analyzing and forecasting skills. This is the most meaningful project that I have ever done.
I am going to forecast the colors that will be used by Dolce&Gabanna in Fall Winter 2009/2010.
Before presenting my ideas about forecasted colors, I would like to share my feeling during the past months first. At the very beginning, my group mates and I chose Dolce&Gabanna as the brand we studied with no argument. We are all interested in this high fashion brand, feeling pleasure to do the analyzing and forecasting work for it. We are delighted to do a project with few limitations. It provides a lot of room for us to elaborate and express our ideas and we can do it in our own ways. This is what we all appreciate.
However, as this is a continuous assessment, it is important for us to keep working everyday. This is the largest challenge I have ever met in university. Frankly, facing the pushing of numerous projects and assignment of other subjects, I became weak, I was defeated and I have no confident to do any analyses around the brand. Luckily, I was cheered up by Robert in one of his tutorial lesson. He emphasized that it is necessary for us, university students, to set a higher demand for ourselves, and at the same time urge ourselves to reach it. After the lesson, I woke up. I tried to keep working on this project. There is a sense of pride when telling other I was working hard on my ’blog’. Thanks Robert!
Let’s back to our topic, analyzing and forecasting.
Here are my forecasted colors:
Red, White, Grey, Black
In the past March, I put a lot of time and effort on studying Dolce&Gabanna. I read about its background, analyzed its fall winter collection, look for its advertisement. According to my research, I believe Dolce&Gabanna will use these colors as the basic colors in Fall Winter 2009/2010.
Dolce&Gabanna is a brand with long history. Looking back to its history, its main status was always occupied by White, Grey and Black. These colors provide a feeling of generous, classic and luxury which match Dolce&Gabanna’s brand image very much. From the time Dolce&Gabanna established, it started to adopted White, Grey and Black as the main colors of its fashion. Therefore, it is said that, these three colors is the traditional colors of Dolce&Gabanna. We can all check about its collections that never depart from these colors.
Dolce&Gabanna gets used to adopted classic color and classic materials, but with special designs or charming patterned fabrics. Therefore, it is no surprises that I choose White, Grey and Black as my forecast.
As I said, Dolce&Gabanna like to use charming patterned fabric on its fashion. I believe that Black x White Zebra Printed will be adopted by its designers in the collection in Fall Winter 2009/2010. This painted will be as hit as the leopard printed used in 2007/2008 collection. Black x White together with patterned fabric will be a great selling point. It is the most appropriate for the character of Dolce&Gabanna.
How about Red? Why would I choose it as my forecast? It seems that it is not a dark color and it is not match with winter. However, using Red is also one of the traditions of Dolce&Gabanna. As I see, designers of Dolce&Gabanna like to adopt Red, using as accessory. Red handbag, Red shoes, Red bow, Red necklace or Red scarf are always used to match with the main color theme. Red is regarded as ‘the embellishment’ in Dolce&Gabanna’s fashion.
Again, White, Grey and Black are the colors I forecast that Dolce&Gabanna will adopted in Fall Winter 2009/2010.
I am wondering if I am correct and I am now looking forward to get the result. haha. Kidding only. I am not guessing the color but I have done much analysis work. No matter I forecast it correctly or wrongly, I am happy to finish this project and learn a lot including analyzing and forecasting skills. This is the most meaningful project that I have ever done.
